If you design websites, you know that making your designs useful and enjoyable is your top priority.

First, the do’s

  1. Keep your interface consistent
  2. Design easy-to-use navigation
  3. Change the color of visited links
  4. Make it easy to scan your pages
  5. Take content seriously
  6. Check your website for errors
  7. Minimize the number of choices
  8. Engage users to scroll
  9. Label buttons according to what they do
  10. Make things look like they work
  11. Make your website responsive
  12. Test your design

Now, the don’ts

  1. Don’t make users wait for content to load
  2. Don’t open internal link in new tabs
  3. Don’t use too many typefaces
  4. Don’t use too many colors on your website
  5. Don’t show automatic pop-ups too early
  6. Don’t use generic photos of people
  7. Don’t let promotion steal the show
  8. Don’t play background music or autoplay videos with music
  9. Don’t hijack scrolling
  10. Don’t use horizontal scroll
  11. Don’t sacrifice usability for the sake of beauty
  12. Use blinking text and ads

Read the full article on the Adobe Blog