You don’t need to use long and fancy words. Simple words are so much better.

Primary

We learn simple words first and remember them for the rest of our lives

Strong

Simple words are simple and reliable

Honest

Simple words are based on honesty and truth

Clear

Simple words have one meaning that everyone knows

Easy

Simple words give readers less work to do

Inclusive

The simpler your words, the more people can understand you

Original author / source: Copywriting Made Simple

David Hodder - Content Design Banner
Categories: Content