Zig Ziglar was an American author, salesman, and one of the most renowned motivational speakers of his time. Here are some of Zig Ziglar’s most famous 48 quotes, ordered based on a combination of their popularity, impact, and embodiment of his core philosophies: Motivation and personal growth quotes Goal setting Read more
Persuasion is the power to influence someone to take action after the person has already decided not to. Problem Identify your audience’s problems. Problem statement template: I help [audience] with [problem] For example, I help runners with knee pain. Pain Know specific negative emotions that your audience is experiencing. Pain Read more
Asking for, giving, and receiving feedback on the content you have created is an important part of the content design process. Feedback can help you identify areas of improvement, make necessary changes, and ultimately improve the quality of your work. In this post, we’ll explore some tips for asking for, Read more
If you are creating content and want to maximise your conversions, then using a combination of these 531powerful copywriting words could help. Verb power words A verb is a word used to describe an action, state, or occurrence, and forms the main part of the predicate of a sentence, such Read more
If you are creating content and want to maximise your conversions, then using a combination of these 236 powerful copywriting words could help. Awesome Jaw dropping Astonishing Awe-inspiring Grand Transcendent Wondrous Majestic Grandiose Magnificent Formidable Breath taking Stunning Bad Gut-wrenching Atrocious Inferior Inadequate Dreadful Godawful Abominable Erroneous Unsatisfactory Deficient Terrible Read more
Designing content, not creating copy Good content design allows people to do or find out what they need to from the government simply and quickly using the most appropriate content format available. It is based on research into GOV.UK user behaviour, analytics and feedback. Read the original version of this Read more
Content production planning helps you to create a workflow for the production and management of content for your new website or digital projects. Content should be at the centre of your web or digital project. Do not treat content as an afterthought. Producing good content for a new website is Read more
Content design is not just about words on the page. It’s the links, the images, the format it’s in. And it’s not just about designing a specific page – it’s about creating a whole user journey. Future Learn run a free Introduction to Content Design online course, linked to the Read more
Use these 10 links to help you match your font and design requirements. Experiment with different options and get the best combination for your project. Font Joy Font Combinations Library Font Pair Canva’s Font Combination Generator Mixfont Typ.io Font Pairing Lists Google-Type Typotheque Font Combinator Typespiration Adobe Font Packs
UX writing helps guide users, helps them interact with your product and ultimately complete their desired action. Be concise Avoid long blocks of text Avoid double negatives Begin with the objective Use specific verbs whenever possible Make the copy consistent Avoid jargon Write in the present tense Write in the Read more