User experience (UX) is about having an understanding of users, what they need, what they value, their abilities, and also their limitations. It can also take into account the business goals and objectives of the group managing the project. Factors that influence UX UX is about ensuring users find value Read more…
If you’re looking for an infographic that shows how a great email should be structured then you might find this resource useful. Original author / source: Campaign Monitor
To design, and implement something, we first need to understand our users. Empathy maps are a powerful that you should use throughout the UX process. Original author / source: NN Group
Use these headlines as a template for helping to make business change happen. Problem (Context, Issues and Opportunities) Analysis (Where are we now and where do we want to be) Solution (Options available and recommendations) Successful outcome (Measure and impact)
If you design websites, you know that making your designs useful and enjoyable is your top priority. First, the do’s Keep your interface consistent Design easy-to-use navigation Change the color of visited links Make it easy to scan your pages Take content seriously Check your website for errors Minimize the Read more…
Notes from Google I/O 2017 on choosing the right words Writing is easy. All you have to do is cross out the wrong words. (Mark Twain) Topics covered: Introduction to Content Strategy Maggie Stanphill, UX Director, Content Strategy, Google Three UX Writing Best Practices Alison Rung, UX Writer, Google Building Brand voice for Read more…
If you’re looking for online and digital statistics for the UK then you might find the following resources useful. 2017 Get Digital Heatmap The Get Digital Heatmap show the likelihood of digital exclusion across the UK at Local Authority level. View the heatmap Digital Nation 2017
Definition of usability A service is usable if the people who need it can use it to get the right outcome for them. Original author / source: GOV.UK
If you’re looking for a quick overview of the major stages in service design and development then you might find these resources useful. Original author / source: Unknown UX activities in the Product and Service Design Lifecycle Original author / source: NN Group
If you’re looking for a quick overview of the major website design and development stages then you might find this resource useful. Original author / source: Simple Square