Understanding AMEC’s Integrated Evaluation Framework

The AMEC Integrated Evaluation Framework is a practical model for planning, implementing and evaluating communication programs and campaigns. Developed by the International Association for Measurement and Evaluation of Communication (AMEC), it provides a structured approach to drive meaningful insights and optimise return on investment. Overview of the AMEC Framework The Read more…

Content design feedback

Asking for, giving, and receiving feedback on the content you have created is an important part of the content design process. Feedback can help you identify areas of improvement, make necessary changes, and ultimately improve the quality of your work. In this post, we’ll explore some tips for asking for, Read more…