Digital Marketing and SEO
SEO process
8 simple things you should consider when you’re thinking about Search Engine Optimisation (SEO). Original author/source: Unknown
Digital Marketing and SEO
25 free SEO tools to help your website rank higher on Google
Social Media Today has published an excellent infographic with a list of tools to help you rank higher on search engines. Worth a read!
Communication and Marketing
28 tips to improve your website
The better your website is the more chance you have of attracting new, and retaining existing, customers. Creating a great first impression, or user experience is essential. Make it easy for someone to get to your website and do what they need to do. With many of your potential customers, Read more…
Digital Marketing and SEO
The 5 P’s of Social Media Marketing
The ‘5 P’s’ of content and social media marketing are a basic starting point for any new social media strategy. Plan Start with your objectives, and work from there. Produce Think not only about your main content piece/s, but also about any images or videos you want to create to Read more…
Digital Marketing and SEO
10 quick SEO tasks that could boost your rankings
Whilst there is no magic formula for mastering Google, these tips will certainly help ensure your content stands the best chance of appearing on the first page. Disavow negative backlinks Optimise your landing pages Find your competitors high performing content, create something better and then promote it Use infographics Create Read more…
Digital Marketing and SEO
Email marketing templates
If you’re looking for an email marketing planning template then you might find the following documents useful. Download the email marketing planning template (Excel)
Digital Marketing and SEO
100 free digital marketing and social media tools
Everyone likes a freebie and Crello have produced a great list of free tools we should all be using. It contains resources to help you with: Schedule posts Find keywords Get publications Write better copy Send better email Use design tools and editors Discover Organize your work Manage your social Read more…
Digital Marketing and SEO
9 simple tips for better product descriptions
A great product description is more likely to grab the attention of your customers and convert their initial interest into a successful sale. Here are 9 simple tips that you might help. Be unique Make sure your product description is unique and don’t copy text from your competitors. Search engines Read more…
Digital Marketing and SEO
Email marketing funnels
Want to connect with your customers directly? Email marketing can be a cost-effective way to reach new, engage with current and retain existing customers. If you’re interested in email marketing, then you might find the following infographics useful. Original author / source: GetResponse Original author / source: Unknown Original author Read more…
Digital Marketing and SEO
15 questions you should ask when designing a landing page
Landing pages are a really good way to tailor content to your audience after they click on an advert campaign link. Is your above-the-fold experience consistent with your advertising and your brand? Don’t confuse your audience. Does your page have a page title? Does your headline clearly define your business Read more…